Privacy Policy

Effective date: 2026-06-03 Last updated: 2026-06-03

ElderHearth ("ElderHearth," "we," "our," or "us") is operated by ElderHearth Editorial Team. This Privacy Policy explains what information we collect when you visit elderhearth.com (the "Site"), why we collect it, how we use it, and the choices you have.

If you have a question about anything below, email hello@elderhearth.com.

⚠️ [LEGAL REVIEW REQUIRED] This is a generic starting template. Have a qualified lawyer in the United States review and adjust before the site goes live. Items in [brackets] flag site-specific decisions that must be filled in beyond simple variable substitution.

A short, plain-English summary

We do not sell your personal information.
We use [LIST THE ACTUAL ANALYTICS PROVIDERS YOU LOAD — e.g. Google Analytics 4, Cloudflare Web Analytics] to understand how the Site is used. You can opt out of non-essential analytics through our cookie banner.
If you sign up for our newsletter, we send your email address to [NEWSLETTER PROVIDER, e.g. Beehiiv / ConvertKit / Mailchimp], which delivers the emails. You can unsubscribe any time using the link at the bottom of every email.
When you click an affiliate link, the merchant sets its own cookies and may know that the click came from us. We do not see your purchase details.
We respond to GDPR, UK GDPR, and CCPA requests at hello@elderhearth.com.

The rest of this page is the detailed version of the same thing.

1. Who we are

ElderHearth is an independent publication. The Site is operated by ElderHearth Editorial Team.

Data controller: ElderHearth Editorial Team Contact for privacy requests: hello@elderhearth.com Site URL: https://elderhearth.com

For EU and UK readers: because we operate from the United States, we are the data controller under the GDPR and UK GDPR for any personal data we process about you through this Site.

2. What we collect

2.1 Information you give us

Email address (and optional first name). When you subscribe to our newsletter, leave a comment, or email us directly.
Comment content. If we enable comments on articles, the text you submit, along with the email address and any name you provide.
Correspondence. The contents of emails you send to us and our replies.

2.2 Information collected automatically when you visit

Standard log data. IP address, browser type and version, operating system, referring URL, pages visited, time and date of the visit. This is logged by our hosting provider and CDN for security and performance reasons.
Analytics data. Pages viewed, time on page, scroll depth, clicks, device type, approximate geographic location (country/region level), and similar interaction data, collected through [LIST YOUR ANALYTICS PROVIDERS].
Affiliate click data. When you click an affiliate link, the destination merchant (e.g., Amazon, ShareASale partners) records the click and may set its own cookies. Our affiliate networks share aggregated, non-personal performance data with us (e.g., total clicks and conversions). They do not share the identity of individual buyers with us.

2.3 Information we do NOT collect

We do not knowingly collect payment information on this Site.
We do not collect biometric data, health records, or government IDs.
We do not run our own user-account system.

Purpose	Legal basis
Sending newsletter emails to people who explicitly opted in	Consent (Art. 6(1)(a))
Logging requests for security and abuse prevention	Legitimate interest (Art. 6(1)(f)) — running a safe site
Aggregate analytics to understand which articles help readers	Legitimate interest (Art. 6(1)(f)) — improving the Site
Responding to your support email or privacy request	Legitimate interest + contractual / legal obligation
Affiliate click attribution by partner merchants	The merchant's own basis, disclosed in their privacy policy

You can withdraw consent (newsletter, non-essential analytics) at any time without affecting prior lawful processing.

We share data with the following categories of service provider, only as needed to operate the Site:

Hosting & CDN: [YOUR HOSTING PROVIDER — e.g. Cloudflare Pages]. Receives standard log data.
Analytics providers: [LIST]. Receive pageview-level interaction data.
Email delivery: [NEWSLETTER PROVIDER]. Receives subscriber email addresses and engagement metadata.
Affiliate networks: [LIST — e.g. Amazon Associates, ShareASale]. See their own privacy policies for what they do with click data.

We do not sell personal information. We do not share personal information with advertisers for cross-context behavioral advertising beyond what the analytics/ad providers listed above collect on their own.

We may disclose information when required by law, court order, or to protect the rights, property, or safety of ElderHearth, our users, or the public.

5. Cookies and similar technologies

This Site uses cookies and similar storage (localStorage) for:

Strictly necessary: remembering your cookie preference, basic site security.
Analytics (off by default): pageview measurement once you accept non-essential cookies via our banner.
Affiliate attribution: set by the destination merchant when you click an affiliate link — outside our control once you leave the Site.

You can change your preference any time via the Cookie settings link in the footer.

6. How long we keep it

Data	Retention
Newsletter subscriber records	Until you unsubscribe + a short window for audit
Analytics interaction data	Per the analytics provider's retention setting (typically 14–26 months)
Security logs	Up to 12 months, then purged or aggregated
Email correspondence	As long as needed to resolve the matter + reasonable archive

7. Your rights

You have the right to:

Access the personal data we hold about you
Correct inaccurate data
Delete your data ("right to erasure")
Restrict or object to processing
Receive a portable copy of data you provided to us
Withdraw consent (e.g., newsletter) at any time
Lodge a complaint with your local data protection authority

Email hello@elderhearth.com to exercise any of these. We aim to respond within 30 days.

7.2 If you are in California (CCPA / CPRA)

You have the right to:

Know what personal information we collect, use, and share about you
Delete personal information we collected from you
Correct inaccurate personal information
Opt out of "sale" or "sharing" of personal information (we do not sell or share for cross-context behavioral advertising)
Be free from discrimination for exercising these rights

Email hello@elderhearth.com to exercise any of these.

7.3 If you are in Canada (PIPEDA)

You have rights of access and correction. Email hello@elderhearth.com.

8. Children's privacy (COPPA)

This Site is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child under 13 has provided us with personal information, email hello@elderhearth.com and we will delete it.

9. International data transfers

Our hosting and most service providers are located in the United States and other jurisdictions outside the EU/UK. Where data is transferred outside the EU/UK, our providers rely on Standard Contractual Clauses or equivalent transfer mechanisms. By using the Site, you understand your data may be processed in the United States and other countries.

10. Security

We use HTTPS for all traffic. Our hosting provider and CDN enforce standard infrastructure security controls. No system is perfectly secure, however; if you become aware of a vulnerability, please report it to hello@elderhearth.com.

11. Changes to this Policy

When this Policy changes materially, we will update the "Last updated" date at the top and, where appropriate, post a brief notice on the Site. Continued use of the Site after changes constitutes acceptance of the revised Policy.

12. Contact

For any question about this Policy or to exercise any privacy right, contact:

ElderHearth Editorial Team hello@elderhearth.com https://elderhearth.com